We are in the year 4000 BC, in ancient Egypt, when Queen Cleopatra made her eyes up with what is...
In recent years, there has been a growing awareness regarding the environmental impact of the cosmetic products we use on...
The beauty industry is one of the largest in the world, with annual revenues of billions of dollars. However, the...
Fashion and biotechnology are two worlds apparently distant from each other, but in recent years they have begun to come...
Carrie Bradshaw, the iconic protagonist of Sex and The City, has perhaps made glitter return as a trend in the...
So many people nowadays take care of their skin. This is a loving gesture toward us, done mainly to keep...
Since consumers are more aware of the environment, they choose brands based on their social and environmental impact. This is...
Of all our five senses the one of smell is the most powerful one. Scents go straight to our limbic...
Every industry has a dark side, some uglier than others. Behind the glossy finishes and high-tech formulations of some beauty...
All-Inclusive Shades; The modern shade range in cosmetics now expands a palette to be inclusive for all. Consumers demand it,...
We love our beauty products and the positive feelings our makeup gives us whether; it is a comforting scent, a...
For consumer support, companies need to map the motivations for long term integrity and dedication. IFF (International Flavors & Fragrances...
